News & Events

Teradata Acquires RainStor - 12/17/2014

Enterprise archival capability to help customers address big data archiving requirements using Hadoop More

Teradata News

Teradata University Network Names Three University Teams the Winners of Inaugural Analytics Contest - 12/10/2014
Showcase for the Data-Driven Workforce of the Future who are Already Solving Business Issues with Big Data and Analytics.

Teradata Labs Achieves Quality System Certification - 12/02/2014
ISO 9001 certification translates into highest quality products for customers

Teradata Again Recognized by Gartner as a Market Leader in 2014 Magic Quadrant for Integrated Marketing Management - 11/03/2014
Continuing enhancements to Teradata Integrated Marketing Cloud help companies know more from data, so they can do more with data-driven marketing solutions.

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IEEE-CS Certification and Professional Education Program Joins the Teradata University Network - 12/09/2014
Educational collaboration will increase skill levels and career readiness

Teradata and MapR Partnership Expands Hadoop Choices within Teradata s Unified Data Architecture - 11/19/2014
Partnership extends Hadoop choices by providing integration, joint product development, and unified go-to-market strategy

Teradata Marketing Applications CMO Lisa Arthur Named DMA Marketer of the Year - 10/28/2014
Teradata Corp. (NYSE: TDC), the big data analytics and marketing applications company, today announced that Lisa Arthur, CMO, Marketing Applications, has been named Marketer of the Year for 2014, by the Direct Marketing Association (DMA).

 

Press Mentions

New Teradata Platform Reduces Demand For Data Scientists Forbes

What makes Teradata One of America’s Best Companies The Motley Fool

How data is changing the car game for Ford GigaOm, (Story also ran in USA Today)

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Events

Marketing + Data: Create a Meaningful Relationship with your Customers 

Get the most up-to-date information on how to use data insights to drive customer engagement and brand affinity; creating relevant, meaningful customer interactions through data-driven marketing; breaking down information silos to get a cross-channel, 360-degree customer view and more.

Data-Driven Marketing: How to Engage Your Customers 

In this Harvard Business Review webinar, Tom Redman will take a fresh look at data-driven marketing and will explore the roles and potential of integrated processes and individualized insights in better engaging customers. He will propose a tough standard for what it means to be data-driven and ask attendees to take a hard look in the mirror. He will then apply that standard to all aspects of customer engagement. Along the way, Redman will explore important implications—for example you simply cannot hope to be data-driven when organizational silos prevent you from establishing a 360° view of the customer. To better engage your customers and learn what it means to be data-driven, join Redman and HBR on January 8th.

National Retail Federation Annual Convention & EXPO: Booth #3352 

Hear firsthand from our thought leaders Dr. John Tanner Jr., author of “Analytics and Dynamic Customer Strategy: Big Profits from Big Data,” Bill Franks, author of “The Analytics Revolution: How to Improve Your Business By Making Analytics Operational In The Big Data Era,” and Lisa Arthur, Direct Marketing Association’s 2014 Marketer of the Year and author of “Big Data Marketing: Engage Your Customers More Effectively and Drive Value.” Monday, January 12, 1:45 -2:45 pm ET, Level 1 EXPO Hall, BIG !deas Room 1.

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